atm booth 2015Saudi Arabian national carrier launched several strategic initiatives and was named the “Middle East’s Leading Low-Cost Airline” at the World Travel Awards

Dubai - UAE, 13 May 2015: Capping off a stellar month that saw the airline win global recognition and consolidate its position as a leading player in the Middle East’s ultra-competitive aviation landscape, flynas , the Saudi Arabian national carrier, successfully concluded its participation in Arabian Travel Market (ATM) 2015 last week.

flynas launched a number of new strategic initiatives and special promotions at ATM, and took home the award for “Middle East’s Leading Low-Cost Airline” at the prestigious World Travel Awards™ 2015, that are billed as the Oscars of the travel industry.

Highlights of flynas’ participation in ATM 2015 – the premier event for the region’s travel and tourism industry – included the launch of its loyalty program, ‘nasmiles’, which was unveiled just a week after the airline launched daily flights from Riyadh to Cairo as part of its efforts to further extend its network in the Middle East. flynas also unveiled a special 2-day mega promotion with fares starting at SR 15 for all Domestic flights and SR 215 for all International flights booked between May 6 and 7 2015 and valid for travel from May 8-31, 2015.

“These are exciting times at flynas. Over the past month, flynas has taken significant strides towards achieving our long-term vision for growth, and our participation in ATM 2015 provided us with a further strategic opportunity to promote the flynas brand and connect with a wide regional and global audience,” said Yazeed Al Rasheed, Director of Marketing and Communications, NAS Holding.